Meet David Koopmans, HammerTech's new Chief Marketing Officer

David Koopmans has joined HammerTech as Chief Marketing Officer (CMO), bringing more than 20 years of B2B marketing experience as the company continues to expand globally.

Over his career, David has held senior leadership and advisory roles across a mix of in-house and consulting positions, including at Aconex and Buildxact. He has worked closely with teams navigating rapid growth, global expansion, and the challenges that come with building category-leading technology businesses.

As CMO, David is focused on strengthening HammerTech’s brand and category leadership, deepening customer insight and advocacy, and building a high-performing, innovative marketing organisation that supports the company’s next phase of growth.

He joins at a key moment as HammerTech continues to scale across North America, the UK, Australia and New Zealand. He brings deep experience working with construction technology and growth-stage businesses, helping companies build strong brands, expand into new markets, and scale internationally.

Ben Leach, CEO, HammerTech: “David has a rare combination of marketing depth, construction technology experience, and genuine care for the impact we can have as a business. As we grow globally, his leadership will be critical in helping us tell our story clearly and reinforce why safety matters on every jobsite.”

David Koopmans, Chief Marketing Officer, HammerTech: "HammerTech’s core purpose is a big part of what drew me to the role. It’s a product that solves real problems on construction sites, backed by a team of people I genuinely enjoy working with. HammerTech is on a fantastic trajectory, and having the chance to help accelerate that growth while building something meaningful with people you respect is pretty special.

“We have a real opportunity to make a positive difference in one of the world’s most dangerous industries. Keeping people safe on site, while making safety easier and faster to manage day to day, is something that genuinely matters to me.”

For more information, visit http://www.hammertech.com.